From Paper Routes to Real-Time Visibility: A Smarter Last-Mile Solution

Our client is a nationwide last-mile logistics company specializing in the final leg of product delivery to homes and businesses. With hundreds of drivers on the road each day, they play a critical role in the fulfillment process for major brands and retailers. The company relied on in-house legacy software to manage operations but lacked a mobile solution to support real-time driver communication and route visibility.

Before engaging Big Fish, the client’s delivery workflow was largely disconnected once drivers left the warehouse. Routes were handed out on paper each morning, and if a delivery needed to be canceled or rerouted, the dispatch team had to call the driver directly.

There was no way for dispatch to see where drivers were in real time or get updates from the field without multiple phone calls.

Key challenges included:

• Paper-based delivery routes
• No real-time visibility for dispatch
• Frequent phone calls to relay updates
• Missed or delayed delivery changes
• Disconnected workflow between field and office

They knew it was time to modernize. They wanted to equip their drivers with a mobile app that would give dispatch better oversight, allow for real-time updates, and eliminate the delays and inefficiencies of paper-based routing.

Big Fish designed and developed a custom mobile app for both iOS and Android, as well as the API layer needed to connect the app to the client’s existing backend system.

Key features of the driver app include:

• Route Access: Drivers can view their deliveries for the day.
• Status Updates: Drivers can mark deliveries as successful or unsuccessful, with timestamps.
• Progress Notifications: Drivers notify dispatch when they’re on their way to the next stop.
• Photo Capture & Signatures: Proof of delivery is captured through photos and digital signatures.
• GPS Monitoring: Dispatch can view real-time GPS locations for all active drivers in the field.

We also designed the full user experience and interface, optimized for clarity and ease-of-use for drivers on the go.

Today, the logistics company app is used by hundreds of drivers across the country every day. It has eliminated the need for paper-based routing, reduced the volume of phone calls between dispatch and drivers, and given the dispatch team real-time insight into field operations.

Deliveries can now be tracked, adjusted and confirmed faster and with fewer communication breakdowns. The company has moved from a disconnected delivery process to a modern, mobile-first system with better visibility and control.

Whether you need to connect a field team or digitize a legacy process, Big Fish will help you design and build a solution that works. Reach out to our team to request a free consultation.