The Big Fish Blog: App Maintenance & Marketing
10 Reasons Why Your iOS App was Rejected by the App Store
It's the big day, the first (or latest) version of your iOS app is ready to be submitted
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What to Include In Your Mobile App Maintenance Plan
One of the biggest mistakes your company could make when planning a custom mobile app build, is not
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What is Technical Debt and What are the Various Types of Technical Debt?
Technical debt is a term frequently used in the software industry to signify the work that should be
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7 Dangers of Saying “No” to App Maintenance
When your business has a custom mobile app developed, you'll be given the option of subscribing to ongoing
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The Importance of Including Logging in Your Mobile Apps
It's 6:00am and the help desk is calling because your app has “stopped working”. You quickly check the
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5 Things to Know Before You Hire a Software Developer to Fix Your App
When you’ve hired a software development company to build your application, and it flat out doesn't work, it's
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Ongoing App Maintenance. Is It Worth It?
Written by Robert Ludwig Ongoing App maintenance ensures you’re getting the data you need from your app, and
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Why App Maintenance is So Important
There exists a misconception that a mobile app can be built once, and deployed forever. In other words,
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You’re Never Told to Ask Your Android Developer for This – But You Need It!
Preamble: Awhile back, I wrote a post that explains why it's so important that your company receives a
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What Are the Ongoing Costs of Owning a Custom App?
If your company is planning to invest in a custom mobile app, it's important to have a big
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Software is Never Really “Done”
Today I'd like to discuss the sometimes stated notion of software, or a mobile app, being "done". (read
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How to Use KPIs to Measure the Success of Your Mobile App
According to an IT decision maker survey by Red Hat Mobile last year, 51% of organizations fully support
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Spelling & Grammar Mistakes in Your Mobile Apps – Watch Out!
Your company pays close attention to avoid spelling and grammar mistakes in your marketing materials. You know that
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7 Reasons Why Your Management Team Will Love Crashlytics | Mobile App Analytics
Crashlytics is a powerful crash reporting and mobile analytics tool for your organization's iOS and Android mobile apps.
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Android App Store Optimization in Eight Steps
Last week I wrote about Apple App Store Optimization, with a focus on using keywords to get your
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How To Get Better Ratings for Your iOS or Android App
On both Google Play and the Apple App Store, users of your app can submit ratings and reviews.
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A Quick and Dirty Guide to App Store Optimization with Keywords
Keyword optimization isn't just for company websites. Much like there are principals we follow for good website SEO
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