Posts About App Maintenance & Marketing

Apr 14, 2021 | App Maintenance & Marketing

5 Things to Know Before You Hire a Software Developer to Fix Your App

When you’ve hired a software development company to build your application, and it flat out doesn't work, it's

Mar 3, 2020 | App Maintenance & Marketing

What Are the Ongoing Costs of Owning a Custom Mobile App?

If your company is planning to invest in a custom mobile app, it's important to have a big

Oct 7, 2019 | App Maintenance & Marketing

10 Reasons Why Your iOS App was Rejected by the App Store

It's the big day, the first (or latest) version of your iOS app is ready to be submitted

Sep 10, 2019 | App Maintenance & Marketing

What to Include In Your Mobile App Maintenance Plan

One of the biggest mistakes your company could make when planning a custom mobile app build, is not

Aug 13, 2019 | App Maintenance & Marketing

What is Technical Debt and What are the Various Types of Technical Debt?

Technical debt is a term frequently used in the software industry to signify the work that should be

May 14, 2019 | App Maintenance & Marketing

7 Dangers of Saying “No” to App Maintenance

When your business has a custom mobile app developed, you'll be given the option of subscribing to ongoing

Jan 15, 2019 | App Maintenance & Marketing

The Importance of Including Logging in Your Mobile Apps

It's 6:00am and the help desk is calling because your app has “stopped working”. You quickly check the

Jan 31, 2018 | App Maintenance & Marketing

Ongoing App Maintenance. Is It Worth It?

Written by Robert Ludwig Ongoing App maintenance ensures you’re getting the data you need from your app, and

Jan 16, 2018 | App Maintenance & Marketing

Why App Maintenance is So Important

There exists a misconception that a mobile app can be built once, and deployed forever. In other words,

Sep 19, 2017 | App Maintenance & Marketing

You’re Never Told to Ask Your Android Developer for This – But You Need It!

Preamble: Awhile back, I wrote a post that explains why it's so important that your company receives a

Jul 5, 2017 | App Maintenance & Marketing

Software is Never Really “Done”

Today I'd like to discuss the sometimes stated notion of software, or a mobile app, being "done". (read

Mar 29, 2016 | App Maintenance & Marketing

How to Use KPIs to Measure the Success of Your Mobile App

According to an IT decision maker survey by Red Hat Mobile last year, 51% of organizations fully support

Mar 15, 2016 | App Maintenance & Marketing

Spelling & Grammar Mistakes in Your Mobile Apps – Watch Out!

Your company pays close attention to avoid spelling and grammar mistakes in your marketing materials. You know that

Mar 31, 2015 | App Maintenance & Marketing

7 Reasons Why Your Management Team Will Love Crashlytics | Mobile App Analytics

Crashlytics is a powerful crash reporting and mobile analytics tool for your organization's iOS and Android mobile apps.

Mar 30, 2015 | App Maintenance & Marketing

Android App Store Optimization in Eight Steps

Last week I wrote about Apple App Store Optimization, with a focus on using keywords to get your

Mar 27, 2015 | App Maintenance & Marketing

How To Get Better Ratings for Your iOS or Android App

On both Google Play and the Apple App Store, users of your app can submit ratings and reviews.

Mar 25, 2015 | App Maintenance & Marketing

A Quick and Dirty Guide to App Store Optimization with Keywords

Keyword optimization isn't just for company websites. Much like there are principals we follow for good website SEO